Why Your IP Vote Campaign Failed — and How to Fix It
Diagnose and fix failed IP vote campaigns — four failure modes, delivery report analysis, provider questions, and a pre-campaign checklist to prevent repeat failures.
Read more →Sandhill Media's nominate-then-vote readers'/listeners' choice program for the Idaho Falls metro, spanning 250 categories across six radio stations, with results independently audited each year.
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99 KUPI. Arrow 107.1. 100 MYfm. NOW 105.1. 980 the Zone. Newstalk 107.9. Six different formats, six different daily audiences, all pointed at one site: bestofgreateridahofalls.com. That's Sandhill Media's structure for Best of Greater Idaho Falls, and it's a different kind of reach than a single newspaper ballot or a single station running its own poll.
A country listener on 99 KUPI at 7 a.m. and a talk listener on Newstalk 107.9 at noon rarely overlap. Put both on the same nomination form, though, and a business gets exposure across drive-time slots that would otherwise never touch the same audience in one campaign.
| Item | Detail |
|---|---|
| Organizer | Sandhill Media |
| Official site | bestofgreateridahofalls.com |
| Stations | 99 KUPI, Arrow 107.1, 100 MYfm, NOW 105.1, 980 the Zone, Newstalk 107.9 |
| Scope | Idaho Falls metro |
| Categories | 250 |
| Structure | Nominate, then vote |
| Results | Independently audited |
That audit claim is worth sitting with for a second. Most local readers'-choice programs simply publish a winners list; Sandhill Media specifically states the results carry independent verification, which is a step further than self-reported tallies most stations run on their own. See the Idaho contest hub for how this compares to the state's other readers'-choice and prep-sports polls.
A ballot this wide, 250 slots, doesn't map neatly onto Idaho Falls' size. It means categories exist for niches a smaller program would never bother splitting out, which cuts both ways for an entrant.
A coffee shop that also sells pastries could plausibly nominate under two or three different labels. Guess wrong, and nomination volume that would have consolidated behind one entry instead splits across categories, or lands somewhere regular customers never think to look.
| Station | Format | Audience tendency |
|---|---|---|
| 99 KUPI | Country | Broad local, family and working audience |
| Arrow 107.1 | Classic rock | Established local base, longer listener tenure |
| 100 MYfm | Hot adult contemporary | Daytime and errand-hours listening |
| NOW 105.1 | Top 40 / current hits | Younger, higher social-sharing likelihood |
| 980 the Zone | Sports | Game-day and highlight-driven engagement |
| Newstalk 107.9 | News/talk | Midday, civic-minded, older skew |
For the broader mechanics of any award-style vote push, see award-style vote campaigns. A restaurant weighing this alongside a separate program in the same season can also check restaurant vote campaign planning for timing customer asks across more than one ballot.
Sandhill Media splits the program into two stages, and skipping the first one means there's nothing to vote for in the second. The nomination round decides which names even reach the public vote; a strong following that never gets written in during that window has no slot to campaign for later.
| Stage | What happens | What to do |
|---|---|---|
| Before nominations open | Ballot not yet live | Lock the exact business name and category ahead of time. |
| Nomination round | Write-in field only, no finalist ballot yet | Ask real customers to nominate by name, in the right category. |
| Between rounds | Sandhill Media narrows each category | No public action exists during this gap. |
| Public voting | Finalist ballot live at bestofgreateridahofalls.com | Remind supporters using whatever per-voter rule is posted that year. |
| After results | Independently audited results publish | Use "winner" language only once the specific year and category is confirmed. |
Because a six-station group is promoting the same nomination link across formats simultaneously, a business that waits until voting opens to start asking has already missed the filtering stage that decided who's even eligible.
The program's geographic reach spans Idaho Falls, Ammon, Rigby, Rexburg, Blackfoot, Shelley, and Iona, and those communities don't share a single customer base even though they'd land on the same statewide-adjacent ballot.
| Community | Strongest local networks |
|---|---|
| Idaho Falls | Retail, health care, professional services, hub commuter traffic |
| Ammon | Suburban retail, family services |
| Rigby | Agricultural and working-family commerce |
| Rexburg | University and congregation-based networks |
| Blackfoot | Agricultural trade, civic-adjacent business |
| Shelley | Small-town retail and services |
| Iona | Small-town, commuter to Idaho Falls |
A Rexburg business leaning on university and congregation networks is working from a fundamentally different reminder channel than an Idaho Falls retailer pitching commuters passing through on the way to work. Businesses serving more than one of these towns should keep the ask specific rather than assuming one message lands the same everywhere. Idaho Falls entrants comparing notes on a completely separate Idaho program can also see Best of the Valley out of Sun Valley and Ketchum, which shares no ballot, platform, or results page with this one.
No public per-voter cap and no historical winners archive beyond what bestofgreateridahofalls.com posts after each cycle exist for this program. That's not a gap in this guide, it's simply what the organizer chooses to make public on the site reviewed here.
The audit claim cuts a specific way for entrants. Since results go through outside verification rather than a station just announcing its own pick, a business is better served waiting for that published list than repeating an on-air tease of who's leading mid-cycle. "Nominated for Best of Greater Idaho Falls" is accurate the moment the write-in stage closes; "Winner" isn't, until Sandhill Media's audited results say so for that exact category and year. Facebook-based vote drives and station-promoted shares both feed the same audited tally, so the standard doesn't change based on which channel brought the vote in. For the underlying mechanics any nominate-then-vote ballot like this one runs on, see how online contest votes work.
Sandhill Media opens the ballot with a write-in nomination stage, not a finalist list. Enter the business or person's name under the correct one of 250 categories; there's no vote button yet at this point, only the nomination field feeding the six stations' shared site.
Once nominations close, Sandhill Media narrows each category down before opening public voting. The site itself is the only place that shows when that switch happens for the current cycle.
Return to the same site once the finalist names appear, find the entry under its category, and vote under whatever per-voter rule that year's live ballot states. A six-station on-air group promoting the same URL across formats, rock, country, hot AC, talk, means the audience arriving at the ballot is broader than any single station's listenership alone.
Sandhill Media states results are independently audited, so a placement claim only holds up once that audit is published for the specific year and category in question.
11 answers covering legality, delivery, quality, pricing and platform specifics.
Last reviewed June 2026. Contest dates, rules and vote caps change each season — always confirm the current rules on the official contest page before you vote.
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