Twitter/X vs Facebook Contest Votes: 2026 Comparison
Twitter/X vs Facebook for contest votes — vote mechanics, reach, cost benchmarks, service availability, and which platform fits your specific contest in 2026.
Read more →The Montana Standard's annual readers-choice awards for Butte-area businesses, run on Lee Enterprises' SecondStreet platform, readers nominate first, then a public online vote on the finalist ballot decides winners.
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2025 and 2026. Both years have carried a live, working ballot address on mtstandard.com under the same exclusive/readerschoice/ folder, just with the year number swapped in the URL. That's not a coincidence or a leftover page; it's how the Montana Standard runs Best of Butte & Beyond, as a repeating annual program rather than a one-off event that happened to run twice.
The mechanic underneath is a two-stage one. Readers nominate businesses first. The Montana Standard, part of Lee Enterprises, then narrows each category to its strongest vote-getters, and only those finalists reach the public ballot, hosted on SecondStreet, the voting platform Lee runs across its newspaper network. A business skipping the nomination stage has nothing to campaign for once the finalist vote opens; there's no write-in option waiting on the SecondStreet side.
| Item | Detail |
|---|---|
| Organizer | The Montana Standard (Lee Enterprises) |
| Official ballot | mtstandard.com/exclusive/readerschoice/ballot-2026/ |
| Platform | SecondStreet |
| Structure | Nomination round, then public finalist vote |
| Confirmed cycles | 2025 and 2026, both under year-stamped URLs |
| Cost to vote | Free; no purchase adds votes |
Two confirmed years running under the identical URL pattern is a small but real signal for anyone planning ahead: expect a 2027 ballot to show up the same way, year number swapped, same folder. That's worth knowing before assuming the current link will still work next spring. See the Montana contest hub for how this compares to the state's other readers-choice and fan-vote programs.
Butte-Silver Bow anchors the readership, but the Montana Standard's circulation and this ballot's participants reach further, into Anaconda-Deer Lodge, and out toward the smaller communities of southwest Montana. That's the literal content of "and Beyond" in the program's name; it isn't a marketing flourish, it describes actual paper distribution.
A statewide or metro readers-choice program often splits into narrow industry categories because there's enough volume to sustain them. A regional paper covering a smaller population has to make different choices about how finely it slices categories, and a business here competes inside whatever category structure the live ballot actually publishes that year, not a template borrowed from a bigger market.
| Community | Relationship to the ballot |
|---|---|
| Butte | Primary market; the paper's home city and county seat of Butte-Silver Bow |
| Anaconda | Neighboring Anaconda-Deer Lodge county, within regular circulation |
| Deer Lodge | Powell County, part of the paper's broader southwest Montana reach |
| Whitehall | Jefferson County community within the "and Beyond" reach |
| Dillon | Beaverhead County, further southwest along the coverage area |
| Twin Bridges | Madison County community sometimes represented on the ballot |
A business serving customers across several of these towns, not just Butte proper, has a real reason to point outreach at the whole list rather than assuming only Butte city addresses matter to the vote. For the wider mechanics of running any readers-choice campaign, see best business of the year voting and award-style vote campaigns.
No single confirmed close date repeats across the two known cycles here, only the pattern of a year-stamped URL and a nominate-then-vote sequence. That means the safest planning move for a Butte business is backward from "whenever the current year's ballot says it closes," not forward from an assumed date carried over from last year.
| Stage | What actually happens | What a business should do |
|---|---|---|
| Before nominations open | No public ballot activity yet | Confirm the current year's URL; lock the category and business name |
| Nomination round | Readers submit businesses by category | Ask real customers to nominate under the correct category |
| Finalist narrowing | Montana Standard selects top vote-getters | No entrant action exists; there's nothing to campaign for yet |
| Public voting | SecondStreet ballot goes live for finalists | Remind supporters using whatever cap SecondStreet displays that cycle |
| Results | Montana Standard publishes winners | Use "winner" or "finalist" language only for the confirmed year and category |
Because no live leaderboard runs during voting on this platform, a business gets no mid-window signal on where it stands. That absence of a public tally is itself worth planning around: spacing out two or three clear reminders across the open window beats one loud push at the start, since there's no visible gap to react to later. For general online voting mechanics that apply beyond this one ballot, see how online contest votes work.
A business can display a "Best of Butte & Beyond" plaque from years back and still lose this year's category outright, because the Montana Standard resets the contest every cycle rather than carrying a title forward. Nothing in the program's structure, nomination round, finalist narrowing, SecondStreet vote, protects a past result once the next year's ballot goes live. Each cycle starts from zero nominations, not from last year's standings.
That reset matters most for how a business talks about a placement before results post. "Nominated" describes standing on the current ballot honestly; "Best of Butte & Beyond 2026, [category]" describes a confirmed result once the Montana Standard actually publishes it, no earlier. A flat "Butte's best" claim, stripped of the year and the category, glosses over the fact that Lee Enterprises reruns this contest annually and expects entrants to requalify every time, not coast on a prior finish.
Reader turnout inside the live SecondStreet window decides who advances, not a returning-champion exemption or an editorial override, so a business re-entering after a prior win competes exactly like a first-time nominee. The Montana High School Athlete of the Week page covers a Montana fan-vote built on a different reset, a single week rather than a full annual cycle.
The Montana Standard has run this program under a year-stamped URL (ballot-2026/ for the current cycle, ballot-2025/ the year before). A bookmarked link from a prior cycle can point at a closed or archived ballot. Confirm the current-year exclusive/readerschoice/ page on mtstandard.com before nominating or voting.
Best of Butte & Beyond opens with a nomination round. A business has to appear on readers' nomination submissions before there is anything to vote on later; there is no write-in option once the finalist ballot is live.
Once nominations close, the Montana Standard narrows each category down to its top vote-getters. No public action happens during this stretch, the finalist ballot simply isn't posted yet.
Public voting runs on Lee Enterprises' SecondStreet platform once the finalist names replace the nomination form. Find the business under its category and follow whatever repeat-voting rule SecondStreet displays on that specific ballot, since Lee's own cap language can change cycle to cycle.
No live leaderboard runs during the vote. Results post once the Montana Standard closes the ballot and confirms winners for that exact year, so any "winning" claim before that point is premature.
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Last reviewed June 2026. Contest dates, rules and vote caps change each season — always confirm the current rules on the official contest page before you vote.
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